Learn Everything About Weblog and RSS: A Hands-on Training
Steven M. Cohen
Law Library Management, Incorporated
917-837-9706
AOL IM - NYlibrarian
Skype - stevenmcohen
Blog Intro
+ Library Stuff
+ Tame the Web
+ Resourceshelf
+ HPL Book Hunt
+ Johnson County
+ Darien Library
+ Let's start our own!!!!
+ Library Blogs Wiki
So You Have a Weblog - Now What?
Marketing is Key
+ If a blog is on the web, but nobody is there to read it...
+ Put up a "about this" page
+ The value of a "soft release"
+ Talk to the right people (the ones that make the decisions)
+ Put out a press release
+ Talk to the local newspaper
+ Put it in your newsletter
+ Link to it on your website
+ Use the blogosphere (especially the library blogosphere)
+ Flyers, bookmarks, classes
Marketing the Professional Librarian Weblog
+ Stand out in the crowd
+ Ease of use
+ Best way to publish without trade publications (on your own terms)
+ Finding your niche
+ Marketing the Librarian
+ Write everyday
Guidelines and Policies
Professional Librarian Weblogs
+ Loose guidelines work best (for me anyway)
+ Does your library know? Will you tell them?
+ Do you put your blog on your resume?
+ Guidelines on comments (Free Range Librarian)
+ Other guidelines from LISNews.
Library Weblogs
+ Need to be more in depth (liability)
+ Posting policies for library staff
+ Don't talk about patrons
+ Don't post about staff members
+ Make sure that the information is accurate
+ Is there going to be a holding period for approval?
+ Who gets access?
+ What gets posted? (news, new materials, library events)
+ How often can staff post?
+ Comments? (Spam, moderating)
+ Conversation and community (Ann Arbor Public Library, Teens, Director's Blog)
+ PLA Blog guidelines on a wiki
Blogs are good for libraries...but RSS is better
- Marketing the librarian
- Updates to new databases/changes in databases
- New books
- Internal communication for reference desk.
- Yes, this can be internal - In most cases, they are.
- All blogs come with an RSS Feed
RSS 101 - Let's Talk
Examples of RSS Readers
+ Bloglines - http://www.bloglines.com
+ Net News Wire - http://www.netnewswire.com
+ Newzcrawler - http://www.newzcrawler.com
+ Newsgator - http://www.newsgator.com
Library-Related RSS Feeds
Government
Can't get everything via RSS
Customize Customize Customize.
Libraries are getting hip to RSS Technology
Cool RSS Tools Librarians Love
Comments (0)
You don't have permission to comment on this page.